Eve

It’s an old copywriting adage that states – “Sell a Good Night’s Sleep – Not the Mattress” – which is sound advice and clearly what Eve are up to. Or are they?

My Thoughts

Flaming Good Pud

This ad for a Christmas Pudding appeared in the distance and I automatically logged it as M&S. Sometimes it’s just the font that makes all the difference.

My Thoughts

Brandalism

This week saw Bus Stop Ads in Paris re-styled for maximum impact during the COP21 Climate Conference.

My Thoughts

Get Your Kermits On A Pack Now

This brilliant campaign from Warburton saw a series of posters featuring all your favourite muppets. Launched in November at the beginning of what has become the over-saturated Christmas ad season.

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Nothing Artificial Gets In

Clover’s response to the demand for more natural ingredients, aimed at ‘mums with young families’, with the reassurance that you – and your family – are safe in our hands.

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Bears Kill Cancer

Costumes or coffee mornings, it all adds up. Cancer Research UK use these adverts – together with a video campaign – to encourage their supporters and mobilise new volunteers.

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We've Got Sales Targets

Rather than produce a summer campaign that has mass appeal but is unoriginal and easily forgotten, Oasis have targeted a potential new market

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Sausageness

I hated this poster but it still made me smile. Using something like Frankfurter for ‘sausageness’ – what else!?

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